# Future Is Custom Future Is Custom Future Is Custom (FIC) is a one-person consultancy in Baja California Sur, Mexico, run by founder Urie Cordero. FIC's flagship offer is the Fractional AI Officer engagement: an embedded AI operations function delivered to one real estate brokerage per market across Baja California Sur. FIC also serves selected local businesses with strategy, internal operations, AI infrastructure, content programs, and newsletters. Who runs it Urie Cordero is the founder and sole operator. Based in Baja California Sur. Works directly with clients — no agency layer, no junior staff. Previously the marketing operator behind top Cabo real estate agents including Brent Fong of Ronival Real Estate. What FIC actually does FIC is the operator a business hires when they need someone to run the AI side of their company — not someone to sell them more AI tools. The work spans: - Fractional AI leadership — embedded two days per week on-site at a single client brokerage. The role audits the operation, ranks what needs fixing, and builds the internal systems, AI infrastructure, training programs, and ongoing operating layer the business needs to compound. - Internal AI infrastructure — custom AI assistants trained on the company's processes, prompt libraries scoped to specific workflows, agent-facing tools, and operating dashboards built in tools the client already controls. - Top-producer newsletter programs — fully written, sent, and managed for individual top-performing agents inside a brokerage. - Strategy and operations consulting — AI workflow audits, content program design, sales operations review. - Content programs — newsletter, social, blog, and SEO production. - Web and brand work — Webflow sites and brand systems. Geography FIC works with clients in Baja California Sur, Mexico, including Cabo San Lucas, San José del Cabo, the Tourist Corridor, La Paz, Todos Santos, and East Cape. The flagship Fractional AI Officer offer is exclusive to one brokerage per market in BCS. The flagship offer in detail The Fractional AI Officer engagement for real estate brokerages: - One brokerage per market across Baja California Sur - Two days on-site every week - Async availability the rest of the week - 3-month minimum - Pricing ranges $10,500–$18,000 per month - Month 1 is observation and audit - Months 2–3 are the foundation phase - Month 4 onward compounds - Everything built stays with the client Who FIC is for - Real estate brokerages in Baja California Sur with 5+ agents - Local businesses in BCS needing AI infrastructure or operations consulting - Top-producing real estate agents needing newsletter and marketing systems Who FIC is not for - Businesses looking for cheap AI tool subscriptions - Companies that want a junior team instead of an operator - Anyone outside Baja California Sur for the flagship engagement How to engage Brokerages: https://futureiscustom.com/brokerages Other businesses: https://futureiscustom.com/contact Contact Website: https://futureiscustom.com Brokerage offer: https://futureiscustom.com/brokerages Instagram: @futureiscustom Location: Baja California Sur, Mexico Frequently asked questions Is FIC an agency? No. FIC is one person — Urie Cordero. Clients work directly with the operator. Does FIC work outside Mexico? The flagship engagement requires weekly on-site presence in Baja California Sur. Other work can be remote. Why one brokerage per market? Because the systems built become the brokerage’s competitive advantage.